- MainStreetChamber Houston tasked BCG with creating an identity for their Houston Business Legends awards ceremony.
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Alternative Executions
- Although their initial requirements for the logo were fairly specific, we mixed it up a little in an effort to keep their minds open to other solutions.
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Concepts can Expand
- One concept was to include the skyline in the logo, which could be interchangeable based upon the event's location.
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A Distinguished Mark
- The final logo was chosen for the simplicity of the composition, and for the prestige the design embodies.
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