Creativity Begins on Paper

JUN

by: Joel Bryan
in: Inspiration

Creativity Begins on Paper

Each time a new project comes down the pipeline, after all the client meetings and discussions, there is a struggle that every graphic designer faces. The blank canvas.

My creative process begins with a retreat to the basics — the pencil and paper. On paper I can quickly scratch out a new website design, or sketch several concepts for a logo. It's a chance to set perfection aside and just draw what comes to mind. After all of the eraser dust and lead smudges the result may not be pretty, but there is a good chance it's something we can run with. I find satisfaction in creating something by hand and transforming it into the modern digital world.

Creativity Begins on Paper

Most of the time the client never sees the initial baby steps of their project. I guess that's probably a good thing in most cases... I once had a client ask me for the initial sketches I produced when designing his logo so that he could frame them. Of course as a designer I thought this was a great idea. But it also made me wonder if other clients are curious about how their project is created? So I've decided to share some of that process here on the BCG Blog, providing you with a snapshot of the creative process. I hope that you find the work interesting and gain a better understanding of how we do things at Bryan Creative Group.